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in this year's \

talked about business trends, there is a group had to be ignored: Social game developers. When people are busy doing the platform when the platform they prefer to do the \products can be upgraded at any time. Volume social game developers there, is slowly changing China's Internet industry,[link widoczny dla zalogowanych], ecology and growth of entrepreneurial logic. 2011 will be their spring?
wireless Internet entry point: Influence Marketing, social networking, personalized custom services

2012 will happen in what? Not the end of the world, not the Ark of the appearance of these predictions about the survival of the Earth, we can not exactly access to information. However, issues relating to the progress of human life, we can be sure of one thing, with the development and popularization of information tools, the number of mobile intelligent terminal will exceed the number of personal computers, and mobile terminal not only refers to mobile phones, also includes more with wireless broadband, intelligent operating system, portable devices, such as the various Pad, networked gaming devices and more.
the above analysis is the Morgan Stanley data analysis. What this data tells us that information? Tell us: the era of wireless Internet is coming. We used to see the wireless Internet, and perhaps far, vague, vague feeling of the wireless Internet, and now it is gradually becoming clear, so true in the immediate future, we will literally Wireless Internet in the middle of the ocean, you will find that your life is full of wireless Internet.
past couple of years, in the information industry, especially the information in the application of this branch, we heard a lot of terms and concepts, including the \, \It can be said that these words are around the one thing to say, that is through the ubiquitous network capabilities to provide users with convenient, intelligent application services to meet the various needs of users, including to meet the survival needs, entertainment needs and achievement to meet the needs met.
all of these core concepts that ultimately comes down to two things: First, how to have a ubiquitous network of more than simple people can be connected, you can also connect the objects, so that no one objects intelligent under the control of the processing activities, which requires the construction of the network is the foundation; the second is how to provide these basic services on the network, these services must have the information processing application, must have business content, must be operational.
from the current situation, different terminology, understanding different, but one thing is certain: we have seen the future and see the nature of the development of wireless Internet.
2011 years of Keywords

open online features. Sign of wireless Internet and open in 2010, has clearly emerged from the open microblogging Sina, Baidu to the present,, Paypal, etc., but from the degree of openness Sina microblogging see in the future must be thoroughly open It is difficult to imagine in the past. Before we say open, usually a newcomer to the market or the weak or strong leader to compete, hoping to open as a means of competition with the strong. At present, a leader in these markets open first taken up the banner, that we have seen the future and opening up the inevitable, and can continue to provide services, capacity development, the only way open to be able to adapt to the development of wireless Internet tide which was able to seize the opportunity. Meanwhile, the main co-sponsored enterprises established \
rule-based win-win situation. What is the purpose of opening it? For enterprises, opening the wireless Internet is to achieve win-win development, how to achieve win-win situation? The core point is that industry should have rules, an industry if no rules, no fair rules, it will be a problem. Before leading value-added service operators are chain rules, but because of the dominance of carriers, making this rule be unfair, leading to the industrial chain of other companies do not get enough development, but also makes the industry has not finally grow. What kind of industry rules are fair and healthy? We have the will to volunteer to maintain this rule, the rule is beneficial to everyone, such a healthy industrial environment is healthy. Of course, the key to win is not just said there should be a fair rule, the key is how to maintain this rule, how to punish rule breaker? This can make wireless Internet in all aspects of the development process should have been their own interests.
cooperative credit system. To achieve win-win situation, we must have a specific way to operate, this is the cooperation to solve the problem. For example, in opening up enterprise capabilities, we believe that ability to call on businesses there will be an open violation of the rules of application, such as the use of the open microblogging Sina, for some of the illegal dissemination of information, so that victims of Sina micro Fair, the industry will also victims. So, we opened enterprises,[link widoczny dla zalogowanych], provide a mechanism for application developers to share the credit, if anyone using the open microblogging Sina capacity violations, we recorded the offenders and notify the ability to provide an open API for all other businesses, we its form a unified block, forming a system of credit to share credit It would be more benign development, application will be prosperity.
overturn the traditional innovation. Development needs of the wireless Internet innovation, but also a breakthrough innovation, disruptive innovation. We see that basically for the end of innovation, for the immediate application of innovations that meet only part of the user currently part of the demand in a certain period of time, in fact, full of great uncertainty. For example, a browser for mobile phones, address books, desktop management tools, etc., these applications are characterized by: a, for the present and even past product development; Second, the big companies it is easy to imitate, if it wished; III many developers, the competition fierce. So, what we need is the opportunity for future applications, the network capacity for innovation is to overturn the traditional innovation.
wireless Internet opportunities

wireless Internet opportunities are unprecedented, and why?
mobile operator's position weakened. As the market open to competition and the impact of Internet business, telecommunications, mobile operators becoming more and more weakened. Semi-annual report 2010, China Mobile,[link widoczny dla zalogowanych], we have seen its data traffic revenue for the 13.47 billion yuan, accounting for non-SMS data revenue 44.1%, an increase of 64.2%, non-SMS data revenue accounted for 68% increment. This shows that more number of mobile operators from the wireless Internet service providers began to provide services directly to users, driving increased traffic to China Mobile, the operator more and more obvious signs of pipelining.
Android revolution brought about by the terminal. In fact the real revolution is the iPhone, Apple made a good start, Android inherited and developed the iPhone, a lot of things, so that the threshold of intelligent terminal decline, the application will create prosperity.
social network development. SNS first time so that we can understand human behavior so thoroughly the point, changed the sociology of a previous uncertainty principle. With the development of Web2.0, the reality of human behavior is entirely moved to the network, our behavior is completely true record, so that, using a quantitative method to sociological research can expand the sample.
Therefore, based on the interaction of these three points will have an unprecedented opportunity, the birth of a new entrepreneur.
opportunities?
in our field, when people feel that existing opportunities have been excavated, a new big opportunity no longer exists, that they will inadvertently point a huge opportunity there, but by others to grasp the . For example, Yahoo, Google appears after, and then out of the FaceBook, then there is Twitter, another Groupon etc.; in the Chinese Internet sector, after a Baidu Sina, Taobao, after a, after a Jingdong, then there is every customer and so on. It can be seen, new opportunities have been there, but we need to seriously study, serious look, seriously to achieve nothing more. Here we briefly show the prospects of several existing huge market opportunity has not yet been fully developed point.
influence marketing. The impact of using high-end crowd to do marketing, you need to do three things: First, that the influence of high-end crowd; Second, find the influence of high-end suitable to promote the business; Third, to provide high-impact promotion The business justification and convenient form. In this way, using a lot of influence in various fields to do high-end customized products and marketing, both to promote the development of more efficient channels, but also makes the impact of high-end directly into earnings.
social network. SNS-based applications will have a huge market space, mainly in the following two aspects: First, use of social networking applications and content filtering. The application of wireless Internet explosive growth, but the greater number of applications, users find the harder your favorite applications. Therefore, to understand the SNS friends through the application of the filter can realize the application and promotion; the second is to maintain and expand social. Social networking is human nature, everyone has needs. The emergence of social applications to solve our social life in the real bound, left for future social applications a huge market space.

, of course, there are many tremendous business prospects of applications, such as cloud storage-based data backup service, cell phone use management and updating services. But to find such a big opportunity, the need for more in-depth understanding of industry, to meet such a great time.
order to meet such an era, we must do all kinds of preparations: first, the wireless Internet capabilities and promote the open, so that more developers know what kind of API can go to use; the second , wireless Internet capabilities open standardization, reduce duplication of developers; third, to strengthen the research business opportunities to find the next great disruptive market potential innovative applications; the fourth and last critical point, the concrete realization of the above Yingyong , which need to develop entrepreneurial efforts!
consumption upgrade Keywords:

fast living, high-speed rail, luxury civilians

upgrade the core of consumer lifestyle changes.
Speaking of consumption, this is a need to explain the meaning and everyone has a say in the industry. Consumer goods industry is also a small can An Jiali industry, can be rich as a big industry. Many famous international giants such as Coca-Cola, Nestle, Wal-Mart is an evergreen tree in this area. Consumer industries are highly inclusive, entrepreneurial threshold is relatively low, while consumer business industry with high mortality, and truly be able to field a bigger and stronger sub-enterprises are very few. The restaurant industry, for example, average life expectancy of the restaurant is said to not more than two years, but so far China's listed companies, but few restaurants at home. This is the portrayal of many consumer sub, it seems that everyone has a chance to start, while it seems difficult to be the last winner.
so the consumption of entrepreneurial opportunities to say it is a challenge. Fortunately, however, has recently invested into a physical sector, the author can be considered to examine a variety of consumer goods companies go south visiting the North, traveling all. Seen a number of successful and unsuccessful consumer goods company, since that is easy to see that some people or things are not easy to see, where to make a few and share.
consumer upgrade key: lifestyle changes

2009 upgrade spending years in order to study investment opportunities, I have checked the interpretation of consumer upgrades. The word comes from economics, consumption structure generally refers to the upgrade, is all kinds of consumer expenditure in total consumption expenditure in upgrading and higher levels of the structure. So a little bit around, the popular saying meaning is twofold: First, your home to buy rice, vegetables and less money for education, housing, more money; there is a layer of meaning I think is more important for entrepreneurs, after all, the majority of people from doing rice, vegetables and businesses to switch to open the school, opportunities for developers to do too little,[link widoczny dla zalogowanych], that is, lifestyle changes result in the form of the same thing and where to buy may have changed, such as the original mainly in the food market to buy all bean meal in bulk, and now into the supermarket to buy bags of instant tofu. This may be an entrepreneur easier to grasp business opportunities.
What are the important changes in the specific way of life, and I thought for a moment about some of the recent success back to consumer goods companies. The following key words for your reference: \
speed live: access to fast living society, the quest for efficiency and speed, lack of patience, but you can compromise on taste'd not only have the opportunity to fast food, innovative channels and an opportunity to think about Iraq were a long time Ah hot business that can not help but applaud the creators of the original.
subway and high-speed rail: Regular anger in late and on the way conventional aircraft, the conventional congestion, subway and high-speed rail can not but applaud the building. With the change in the way travel will bring a lot of entrepreneurial opportunities, once seen in the subway station in Japan, where people do a quick English language training. This business will appear in China, we can see, mode changes have brought much impact.
national pastime: national pastime is not a new word, affecting more and more widely, more deeply, especially for business marketing strategy.
luxury civilian: the civilian population in China, particularly the basis of a luxury, high car can not be universal, LV bags is really already spread into the facts. This fact has great potential, do come into contact with a Taiwanese abalone,[link widoczny dla zalogowanych], its products like the mainland, as the first breeding of abalone farming business and then made a simple dry goods. In fact, most of the abalone family is the lack of cooking knowledge, and its products are handled, you can use a simple method of cooking into delicious abalone is very popular in Taiwan. It seems the luxury of civilians but also across the Strait.
management and business model is always bigger and stronger foundation

said earlier a lot of entrepreneurial opportunities, but from an investor point of view, changing from a good business opportunity into a successful enterprise. The importance of management and how that model can not be over, not just operational management product positioning and design of their own importance. The restaurant chain, for example, the combination of Chinese restaurant chain and is a cliche, but not much success. To do this first chain model design, is to join or Direct to join easy expansion difficult to manage, Direct is just the opposite. How to do right, too many factors, not much said here.
the other is product positioning, one can make everyone love to eat good food. The restaurant is not located in all. Restaurant menu is the key to the restaurant, especially on the chain restaurant menus to be as short as possible. This was easy to build a unified logistics, to ensure the quality and supply of dishes, reduce management complexity. The temptation for the rich how to shorten the menu dishes are also often a problem.
medical and health: traditional Chinese medicine and numerous opportunities

In addition, the health reform has brought many opportunities, especially entrepreneurs tested ability to integrate resources.
medical and health care including hospitals, pharmaceuticals, medical equipment and hospital facilities, such as the distribution industry, IT services and medical ancillary services.
the pharmaceutical industry is the largest medical and health industry a branch of the total healthcare market in China in the future expansion and needs continue to improve the process, there are a lot of business and investment opportunities.
after the full implementation of health reform, the market for the quantity and quality of essential drugs have a higher requirement, with the influx of global patent expires, generic drugs will have a huge market opportunity; the same time the state will further enhance China pharmaceutical quality system standard, backward enterprises will face out of the market. Those out of simple imitation and low-level production, the structure of patent medicines, dosage forms and other aspects of optimization, providing high value-added generics, and follow the higher standards of corporate GMP, will occupy a more favorable market position.
innovative pharmaceutical industry in China is relatively backward areas, is currently on the market of innovative drugs, 90% comes from multinational corporations. China has invested through various innovative incentive program to encourage innovation and significant resources to make up for the historic lack of creative talent abroad is also growing trend of regression. Enterprises in the market experienced a gradual expansion of the feast and the development of increased competition, the more resources will be transferred to the research and development. The next decade, China's pharmaceutical industry will produce a series of new products with independent intellectual property rights, access to clinical research or the market. Future innovation not only in new drugs, treatments that also reflected in the optimization of existing drugs, new applications and new combinations and so on.
Chinese medicine has a lot of opportunities. Medical profession has long been there in the future direction of Chinese medicine heated discussions, but as a unique medical system in China, Chinese medicine has also experienced the development of market economy in the downturn phase. Mechanism, patent and standardization of Chinese medicine industry is plagued participate in international competition of the puzzle. In recent years, China gradually established Fingerprinting, research and other active ingredients of Chinese traditional medicine has achieved some results, but its development direction of the debate has continued and will continue for a long time. In fact, the Chinese and Western medicine treatment system is started from the application of herbal medicine, and in the subsequent development of Western medicine tends to analyze the principle of the development and standardization, through large-scale enterprises to participate in the market, and focus on the experience of Chinese medicine summary and systematic study, and handed down through folk means. Indisputable is that China Traditional Chinese Medicine in systemic diseases and chronic diseases have a significant advantage in the sub-health exacerbated by aging and age, there is a huge market space. Second, the specific circumstances of personal conduct for the individual treatment but also the future direction of health care is one important development.
Music & Poor's successful listing of medical and minimally invasive medical device show in China and investment in entrepreneurial new directions. Is expected to more attention and resources will be gathered in the field of heart and minimally invasive surgery, more focus on the segments of the medical device companies will emerge. It is also worth noting that medical equipment is far less than the overall pharmaceutical market size, and a single short product life cycle needs of enterprises have adequate and continuous innovation of product line capabilities. In addition, the United States, the main innovation of medical devices for hospitals and doctors, technical innovation from the market-oriented R & D, while China's current medical device research and development mechanism completely different from the technical staff and then to the hospital's clinical applications, how the future will be closer to the market innovative mechanisms and faster to capture the market demand, but also medical device companies need to consider one proposition.
health care service diversification opportunities. China has gradually liberalized the foreign investment and private capital investment in the medical field, the present ophthalmic, dental and other specialty hospitals has become a major focus of investment, the more basic health care for many organizations and high-end professional medical breakthrough. But hospital management need to generate a reasonable profit structure to adapt to China's legal system, but also through various mechanisms to achieve market penetration and internal incentives, integration of resources for entrepreneurs ability to put forward higher requirements.
Generally speaking, the medical and health business is different from the IT industry and traditional industries, require both innovative and asked for industry experience and integration capabilities. Most entrepreneurs have a more profound academic and industry background, competitive market segments and opportunities has a profound understanding.