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Net purchase price of the diamond set off a storm (Photo)Purchase of diamond jewelry, most people's first choice to the mall or jewelry store jewelry counters. In recent years, a new kind of jewelry consumer shopping patterns began to emerge, and that is online shopping. When the jewelry sales to meet e-commerce,Bell&Ross, a price will be the inevitable storm, many websites directly resorted to \

phenomenon

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diamonds online shopping grew hot,

ultra-cheap into a killer

11 29,replica watches, Zhengzhou City, Manhattan Plaza, sea, Dai Ouni low-key jewelry store opened in Zhengzhou. Different from traditional jewelry stores, and its location is in an office, the store area of 50 square meters. Store display of nearly a hundred diamond rings, pendants, just to show, not direct sales.
\Manager Tang Junhua said.

And in a few days ago, the provincial capital of Zhengzhou to another network I love diamonds diamonds online shopping network is the introduction of a surprising move, the joint launch of a well-known diamond buy buy site. I love the diamond network, according to brand manager Wang Fei briefings, the launch of their total 30 points 20 loose diamonds, buy price is only 3399 yuan, which means making an attempt. Prior to this, there are only introduced once the diamond buy Taobao activities, for the reaction of the market in Zhengzhou, Wang Fei admitted his heart did not end.
expectation is contrary to Wang Fei, just one day, 17 diamonds were successfully ordered. \/ p>
physical store experience + Internet Marketing,breitling replica watches,

reduce intermediate links,

What are the reasons for these diamonds dare play online shopping sites such low prices? Tang Junhua said that out of a diamond to and from production to consumers, generally through cutting business, see the goods, wholesalers, embedded products,Chopard Watches, a two wholesale and shopping malls, stores and other up to six or seven links, each link layers of premium should be, and finally to consumers, the prices have gone up several times. The advantages of online shopping for diamonds is that companies generally are directly getting goods from the hands of diamond cutters, mosaic products, direct sales online, eliminating the layers of the back links, but also eliminates the need for store personnel, brand The corresponding costs of promotion, so dare to confidently call for cheap.

\up a physical store, consumers do not trust, you can order online before the store first to examine some, but can also try them in person experience.
impact

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traditional jewelry industry is facing tremendous impact

information, our annual jewelry sales amounted to 2,600 billion yuan. Shanghai Diamond Exchange data released in 2009, China has replaced Japan as the world's second largest diamond consumer after the United States. Diamond consumption has become very important to Chinese consumers consume content, but also more and more people are increasing the value of diamond as an investment tool.
It is understood that domestic network jewelry sales organization more than 100, more well-known diamond bird, Kelan diamond,rolex replica watches, was also the first to enter the market in Zhengzhou wedding ring network, Yi diamond net. In addition, some traditional jewelry stores seem to smell the diamond online shopping opportunities, it is learned in Zhengzhou and other cities of the province set up a number of entities Huachang jewelry stores in Hong Kong are preparations for their online sales platform desire to take a slice from the jewelry online shopping market.
industry believes that cheaper than the traditional retail price of half or more of the diamond jewelry business will inevitably impact on the traditional. Have survey data show that China's consumption of diamond jewelry in 2007 more than 250 million. In the diamond wedding ring for more than consumer spending in the Qi Cheng, and the first time many consumers are buying diamonds. Young people's consumption patterns and economic capacity of diamond sales to the network a great deal of space.

Henan Jewelry Trade Association, Liu Changxiu that online shopping will be the diamond jewelry industry in the future development of a new trend, because the difference with the traditional jade, diamond has a very clear international certification standards, consumers easily identify and judgments, which basically online shopping for diamonds has provided preconditions.
data show that the pioneer of online sales international diamond Blue Nile in the United States since its inception in 1999, but 5 years beyond its total sales in one fell swoop Bulgari, Cartier and Tiffany III of well-known brand sales combined. Wang Fei said, I love the diamond network from early 2009 establishment of the station not hesitant consumers under a single, monthly sales now stabilized at 50 million, also in just more than a year. The next step will be to build the brand of diamonds during the sales site. \(This article Source: Great River Network - Henan Business Daily)